LEGO ‘LOVE’

The 791-piece set reimagines Robert Indiana’s iconic sculpture

LEGO is giving fans the chance to bring a piece of pop art history home with its vibrant new LOVE set, a tribute to Robert Indiana’s iconic sculpture. Slated for release on 1 January 2025, the 791-piece masterpiece recreates every detail that made the original a cultural touchstone. Standing at 10 inches tall, it’s display-ready and packed with charm.

For me, LOVE holds a special place. I’ve taken countless photos next to Indiana’s original sculpture in New York with family, possibly one of the most shared pieces in the city.

Mani Zamani, LEGO Art designer, echoed this sentiment as he stood beside the original sculpture to mark the launch of LEGO’s tribute. “As a design professional and enthusiast, I have long admired Robert Indiana’s work,” Zamani shared. “To stand beside his masterpiece and know we’ve reimagined it for LEGO fans is surreal. His LOVE design has become a symbol of pop art, and bringing it to life in LEGO form is a personal honour.”

With its release coinciding with the 55th anniversary of Indiana’s original work, the LOVE set is more than just a build—it’s a connection to a legacy. Whether you’re a LEGO fan, a pop art lover, or someone with your own LOVE story tied to the sculpture, this is your chance to celebrate an icon in a way that’s creative, meaningful, and fun.

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Inspiration from Mark.