This year’s Australian Open has taken a bold and quirky turn, streaming matches where players look like characters from Wii Sports or The Sims. If you caught Alexander Shevchenko facing Carlos Alcaraz on YouTube, you might not have recognised them. they were replaced by digital avatars.
Using motion capture and AI technology, the Australian Open synchronises the real players’ movements with 3D characters in real time. Floating racquets, bald player models, and tennis balls appearing out of thin air create an unmistakably video game-like aesthetic.
Why so, according to sports reporter Bastien Fachan, the Australian Open doesn’t own all the broadcasting rights, and this inventive workaround lets them stream matches while staying within the legal lines.
Love it or hate it, this mashup of cutting-edge tech and nostalgic gaming vibes has made the Australian Open 2025 a tournament pretty fun and accessible.
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Inspiration from Mark.